Amsterdam
Barbara Strozzilaan 1011083 HN Amsterdam
Netherlands+31 970 10275733info@kruso.nl
News
Strengthening our strategic technology advisory
Kruso welcomes a new Technical Business Consultant to strengthen our focus on strategic technology advisory.
Morten Jørgensen steps into the role with more than 25 years of experience across e-commerce, digital platforms and customer experience. Throughout his career, he has worked at the intersection of business and technology, helping organisations translate strategy into solutions that perform — commercially, technically and organisationally.
Where business and technology connect
Across industries such as financial services, retail, telecom and gaming, Morten has led initiatives that connect business direction with platform decisions and ensure that digital investments are grounded in operational reality.
He is recognised for bringing teams closer together; from development and UX to marketing and sales, so that digital solutions are not only launched, but actually work in practice.
Driven to raise the bar
What continues to drive him is the ambition to raise the bar; to challenge how digital solutions are conceived, built and operated. For Morten, strong user experience, commercial impact and technical robustness are not separate disciplines, but interdependent parts of the same equation. Building something meaningful requires strong teams, clear direction and the willingness to rethink established ways of working.
Morten currently serves on the committee for the Danish E-commerce Awards, contributing to recognising and strengthening digital excellence across the industry.
From milestone to measurable success
At Kruso, Morten will work at the intersection of strategy, platform and organisation, helping ensure that digital investments are not only delivered, but anchored and continuously improved.
“At this stage in my career, I’m motivated by impact. Not just launching new solutions, but ensuring they create measurable value and continue to evolve. That requires ownership and a strong professional foundation, and that’s what I see at Kruso,” says Morten.
Building a digital solution is a milestone on a roadmap. Ensuring it is adopted across the organisation, embraced by customers, and generates real ROI is the true measure of success.
We're happy to welcome Morten to our group, and look forward to a great collaboration!