Kruso Logo
Contact us

Turning physical products into digital experiences with Digital Twins

How do you present a massive industrial machine at a trade show without shipping it across the continent? Or explain the value of a tiny cable tie without resorting to a technical manual?

Whether you’re working with heavy-duty equipment or micro-sized components, digital twins and VR make it possible to showcase your products in an engaging and accessible way. It’s about creating product experiences that meet people where they are – even when the product itself can’t. 

The full product experience – without the physical product

Imagine you're part of a company that manufactures large offshore machines weighing several tons. Bringing them to international exhibitions simply isn't an option. On the other hand, some companies face the opposite challenge: products so small and specialized that they’re almost invisible – such as cable ties used inside wind turbines or offshore rigs. 

With a digital twin in VR, you can: 

  • Explore the full machine in interactive 3D 

  • Select individual components and see where and how they’re used 

  • Zoom in on the smallest technical details 

  • Navigate freely in an intuitive and gamified environment 

A new tool for sales and service

Digital twins aren’t just for monitoring and maintenance. They also open up new ways to communicate, demonstrate, and explore complex products, especially in sales, customer service, and onboarding. 

For companies working with products that are difficult to transport or explain, digital twins offer clear benefits: 

  • Avoid the costs and logistics of shipping equipment to events 

  • Help customers and employees understand your product faster 

  • Create more memorable and engaging presentations 

  • Make the invisible visible 

When data becomes tangible - how IIoT and Digital Twins work together in the real world Digital Twins

When visual meets real-time data

While VR and 3D visualizations help users explore your product, it's the sensor data from IIoT that brings the digital twin to life and makes it truly useful. 

Curious how that works? Dive into our insight on how IIoT and Digital Twins work together in practice. 

You may also want to read

When data becomes tangible - how IIoT and Digital Twins work together in the real world Digital Twins Why digital twins are reshaping infrastructure and industryDigital TwinsWhat is a digital twin and how do you use them?
nlEN